Facebook  V/s Google +

Recent research reports says that  Google‘s strategy is working in terms of getting users engaged in its social networks. The report estimates Facebook‘s active users in mid 2013 at 693 million, compared to 350 million for Google+& YouTube with  280 million .Its a fact that facebook’s Active user’s accounts are more active than G+’s

While Google is compared to Facebook’s new Graph Search. Its data indicate a marked decline in the percent of Facebook users who are actively sharing information about their daily lives—a significant source of data for Graph Search.

Facebook is only aggregating what exists in the Facebook eco-system or what consumers have opted into share.

The reason for Google + increasing popularity as per the research is the way that people are being made aware of its value in a business context. Google has added pop-up labels that help to identify people in your company as you post updates, for example. But, beyond these mechanical features, Google has promised that Google+ profiles will factor more in search rankings over time, so more and more people are beginning to pay attention and at least fill out their profiles and link them to their content so as not to miss out. Google has wired together all of its products and used those interconnections to boost “active usage,” is indeed relevant, because it indicates the density of data it can collect about its users

By sharathong@gmail.com
Bio:Sharath has been working in Digital Marketing for the past 4 years, with extensive experience .As a BDM turned digital marketer; His career has covered both the technical and business aspects of digital marketing, meaning he is able to bridge the gap between the two and make best use of the tools and technology available. He Presently Working as Social media manger in Adcraft